Yesterday, Salesforce acquired Cimulate.

Yesterday, Salesforce acquired Cimulate. last month, Google acquired Big Sur AI.

Two AI commerce startups gone in a span of a month. Congratulations to both teams, seriously impressive outcomes.

But if you’re an ecommerce brand, pay attention:

The vendor you pick today may not exist independently tomorrow.

Acquired startups serve their acquirer’s roadmap, not yours. Products become features. Dedicated teams become business units. That’s reality.

This will accelerate. Bain projects $300B–$500B in U.S. agentic commerce by 2030. M&A hit $2B across 34 deals in 2025 alone. Every major platform is buying its way in.

At Alhena.ai, we’re building for independence and longevity. One focus: helping retailers turn customer interactions into revenue.

The space is consolidating. Winners are emerging.

We’re here to stay.

#AI #Ecommerce #AgenticCommerce #RetailTech

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